JetBlue Airways Corporation announced its latest fees on checked baggage as well as its plans of stuffing more seats into their airplanes getting praise from Wall Street but negative feedbacks from consumers.
This change is long overdue, according to analysts because major carriers in the world are already generating income from the fees they charge on top of air ticket prices. Analysts expect more changes from the carrier due to change in leadership when Robin Hayes was chosen to take over as CEO in the coming month of February.
On social media, including on Twitter and Facebook, customers reacted in a negative manner saying that they would not use the airline anymore. According to airline authorities, they are about to make changes in subsequent aisles and to shrink average seat pitch from over 34 inches to 33 inches.
Recently at an investor presentation, JetBlue talked about three new fare categories, including a discount class excluding free checked bag. From that, they estimate earnings of about $65M this year alone and $200M in the next couple of years.
Let’s see what these initiatives would bring to the table. Would it be positive or the other way around? Stay tuned for more updates about JetBlue’s revamps this year.