According to a recent research project, women respond better to romantic cues when they have eaten rather than when they are hungry. Thus, the dinner and a a movie dating method might be much more than an empirical means of making a conquest, as it has just been validated by the scientific community.
The study was led by Dr. Alice Ely, a post doctoral researcher with the University of California San Diego School of Medicine’s Eating Disorders Center for Treatment and Research. Dr. Ely has been working on this project for quite some time now, ever since she was conducting her doctoral studies at Drexel University in Philadelphia.
During her time at Drexel University, she conducted a pilot study aimed at exploring how women’s brains responded to various food stimuli, such as highly palatable food cues, that included food types like chocolate cake, moderately palatable food cues and neutrally palatable food cues, that included food like carrots.
The subjects of this small study included women who had a history of dieting, who are prone to obesity on the long run, women who were following a diet plan during the development of the study and women who didn’t have a history of dieting. All study participants were female college students and their weight was classified as normal.
The results of the study revealed that the women from all the three groups responded better to highly palatable food cues, which did not come as a surprise, but that women with a history of dieting displayed more intense brain activity in the reward region of the brain, than the women who were dieting at tat time and the women who had never dieted.
Dr. Ely’s study from Drexel University was published in the scientific journal Obesity back in 2014. It was this study that constituted the basis for Dr. Ely’s new study, that further explored the implications of the first study. She researched how women from the same groups responded to romantic stimuli, also associated with the region of the brain in charge of rewards, when they were experiencing a feeling of satiety, as opposed to when they were experiencing hunger.
Dr. Ely used Magnetic resonance imaging (MRI) to monitor the subjects’ brain activity and the results revealed that all women respond better to romantic cues when fed, rather than when they hungry, but that women who have a history of dieting respond particularly strong to these stimuli when fed.
“The pattern of response was similar to historical dieter’s activation when viewing highly palatable food cues, and is consistent with research showing overlapping brain-based responses to sex, drugs and food”explained Dr. Ely.
Thus, this new research project, that has been published in the online version of the scientific journal Appetite, has proved that the dinner and a movie dating method remains the best known to date.
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